![]() This can make logo design a little tricky. So, as your creating a logo for your blog or website, you also need to think about how to represent your logo in different size/shape formats. Your logo will need to fit a variety of sizes and shapes.įor example, a wide format rectangle logo is ideal for a website, but most social media profiles are square. Think of how iconic simple logos like Nike, Apple and Coca-Cola are. Similarly, design trends like excessive gradients, 3d effects, and rustic minimalism that were popular 5-10 years ago are starting to look outdated today.Ī simple 2D logo never goes out of style. These designs will change before you know it. This means today’s technology will probably look dated in 10 years – so try to avoid the temptation of including a smartphone or laptop icon in your logo. Rule #3: Make Your Logo Design TimelessĪvoid icons, imagery, and design trends that are not going to be around forever.įor example, think of how outdated a CD, beeper, USB drive, 90s computer monitor, or flip phone is today? Any logo with these elements immediately looks dated today. Pro Tip: As you’re designing in Canva, zoom out periodically to make sure the logo is still readable. I typically make my website logos appear larger than this (my current web logo is 320px by 60px) but, I still make sure my logo is clear smaller sizes. Make sure your logo is readable at small sizes. In fact – by default WordPress recommends a very small logo size of 180px by 60px. It’s easy to forget that it will most often be viewed much smaller. When designing a logo you’re usually zoomed in and the logo is taking up most of your screen. So, make sure when you take these elements away that you’re still left with a meaningful logo. This means elements like drop-shadows and gradients won’t be perceivable. Logos should look good in black & white with all drop shadows, gradients, and transparencies removed.įor example, if you ever decide to invest in some brand swag, such as embossed journals or business cards, embroidered shirts, coffee mugs, often the printer will only accept a monochrome logo. ![]() Here are some best design practices to keep in mind to help you design a versatile logo that stands the test of time… Rule #1: Ensure your logo looks good in black & white.Īs digital has taken over our world it’s easy to assume that your logo will always be experienced through a computer or phone screen. The #1 thing to keep in mind when creating a logo is to keep it simple. You don’t need to compete with Nike, Coca-Cola or Starbucks – you simply need to create something that matches your brand and quickly lets your site visitors know what your blog or website is about. The goal of a logo is to quickly communicate your brand, not create a work of art. Basic Rules to Follow When Designing a Logoįirst off… don’t overthink it. With that said, before learning how to create a logo in Canva, there are a few basic design rules you should know to ensure you’re making a professional-looking logo. That’s because these clipart style logos aren’t following the basic rules of logo design… There are some free logo generators out there that will allow you to incorporate clip-art into your logo, but these logos end up looking tacky and amateurish. ![]() That’s because wordmark and lettermark logos are an easy style logo to create using free design tools like Canva. This post will primarily focus on lettermark/wordmark logos. This is often done via an emblem or shield style look.Ĭommon examples of well-known logos that use this Combined/Hybrid look include: Some brands incorporate their brand mark and logo mark.
0 Comments
Leave a Reply. |
AuthorWrite something about yourself. No need to be fancy, just an overview. ArchivesCategories |